Demure Privé is a Dubai-based fashion house with Indonesian roots, dedicated to bringing Indonesia’s rich cultural legacy to the global stage.
Positioned between couture craftsmanship and modern wearability, Demure introduces a new standard of elegance — couture-inflected ready-to-wear and eveningwear designed for women of confidence, grace, and global perspective.
Demure Privé speaks to women who move between Jakarta, Dubai, and Doha — modern in ambition, modest in expression, global in taste.• Limited-edition, non-mass-produced collections
• Architectural silhouettes and refined eveningwear
• Clientele includes royal families, diplomats, and cultural figures
•Bridging ASEAN modesty with global couture aesthetics
Demure Privé is a Dubai-based fashion house with Indonesian roots, dedicated to bringing Indonesia’s rich cultural legacy to the global stage.
Positioned between couture craftsmanship and modern wearability, Demure introduces a new standard of elegance — couture-inflected ready-to-wear and evening wear designed for women of confidence, grace, and a global perspective.
Demure Privé speaks to women who move between Jakarta, Dubai, and Doha — modern in ambition, modest in expression, global in taste.• Limited-edition, non-mass-produced collections
• Architectural silhouettes and refined eveningwear
• Clientele includes royal families, diplomats, and cultural figures
•Bridging ASEAN modesty with global couture aesthetics
Rapid Recognition: Demure has gained acclaim among GCC royalty, Southeast Asian UHNWIs, and global fashion platforms.
A world-class modest wear brand for young, sophisticated women who seek to make a powerful, unique statement while embracing modest sensibilities.
Celebrates heritage and refined luxury, complementing women who view clothing as an expression of their individual values.
Dubai-based bridge-to-luxury modest wear brand with Indonesian roots, blending exclusivity and contemporary relevance.
We produce Limited Privé capsules and elevated Essentials collections, merging modestwear codes with modern luxury to create timeless, event-worthy silhouettes.
At Demure, we draw inspiration from the rich cultural tapestries of Dubai and Indonesia, blending them seamlessly into modern couture. Our designs embody understated elegance, artisanal craftsmanship, and a quiet luxury that empowers women to express their individuality with grace and confidence.
At Demure, our atelier embodies the essence of meticulous craftsmanship, blending traditional techniques with modern elegance. Our artisans craft each piece with care, using luxurious fabrics and intricate details that reflect our commitment to quiet luxury and cultural heritage.
Celebrating women who embody elegance and confidence, Demure’s collections—Essentials, Privé, and Precioux—are crafted for those who appreciate understated luxury and cultural richness. Discover timeless pieces that empower and inspire, reflecting a refined aesthetic rooted in craftsmanship and modern sophistication.
Demure seamlessly blends Indonesia’s rich legacy with Gulf modesty, creating a unique fashion experience that celebrates heritage while embracing contemporary elegance. Discover how tradition meets modernity in every piece.
Beyond our commitment to fashion, Demure takes pride in collaborating with individuals and businesses dedicated to empowering underprivileged women. As a platform, we provide a voice to these courageous women, sharing their inspiring stories with the world. By doing so, we aim to showcase their inherent value and resilience, fostering a sense of inclusivity and empowerment. Through our brand, we aspire to not only offer exceptional modest wear fashion but also create a meaningful impact, celebrating the strength and determination of underprivileged women.
5% of Sales per order will be donated through our dedicated partner to support underprivileged immigrant women empowerment.
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